Built by Marketers and Engineers Who Live Influencer Marketing

InfluIQ was founded by a marketer who has run large-scale global influencer campaigns and an engineer who has built scalable fintech and blockchain products. Together, they're building the trust layer influencer marketing has been missing.

LS

Luis Silva, MBA

Co-Founder & CEO, InfluIQ

Helping influencer teams scale execution with accountability and no markups.

CD

Chrysostomos Daniel

Co-Founder & CTO, InfluIQ

Technology leader designing scalable systems across fintech, crypto, and high-traffic platforms.

Name
Luis Silva, MBA
Role
Co-Founder & CEO, InfluIQ
Based in
Copenhagen, Denmark
Background
Influencer marketing, campaign management, consulting
Companies
ViralFusion Media, Surpass-Agency, DeLeMa McCann, EY
Education
MBA in Oil & Gas Management (CIIM), BSc Finance (University of Cyprus)

Luis Silva, MBA — Co-Founder & CEO

Luis has spent his career at the intersection of marketing, data, and execution. As Founder & CEO of ViralFusion Media in Copenhagen, he has built and managed a truly global influencer network, connecting hundreds of creators with brands across industries — from gaming and tech to mass-market consumer products.

Before launching his own ventures, Luis led campaigns as Campaign Director at Surpass-Agency in Barcelona, ran digital campaigns at DeLeMa McCann, and worked as a Business Consultant at EY. That combination of agency, consulting, and entrepreneurial experience gives him a unique perspective on how influencer campaigns are planned, executed, and measured in the real world.

With an MBA from the Cyprus International Institute of Management (awarded on a full scholarship) and a BSc in Finance from the University of Cyprus, Luis brings both strategic and analytical rigor to InfluIQ. He founded InfluIQ to set a new standard for responsibility and transparency in influencer marketing — where brands can rely on real data, real reviews, and ethical practices.

Focus:Influencer strategy · Campaign execution · Talent networks · Ethical marketing
Name
Chrysostomos Daniel
Role
Co-Founder & CTO, InfluIQ
Based in
Cyprus
Background
Frontend & Backend development, fintech, blockchain
Current Role
Lead Frontend Engineer at IC Markets
Previous Roles
Co-Founder at WithMetis Markets, Team Lead at TRG Solutions, Full Stack Developer at PumaPay, Co-Founder at Twosumm
Education
Master's in Blockchain Technologies (Universitat de Barcelona), BSc in Computing (University of Bolton)
Achievements
Multiple awards in fintech and innovation hackathons across Europe

Chrysostomos Daniel — Co-Founder & CTO

Chrysostomos is a technology leader with deep experience designing and delivering scalable frontend, backend, and full-stack systems across fintech, crypto, and high-traffic digital platforms. He currently serves as Lead Frontend Engineer at IC Markets.

Before joining IC Markets, he co-founded WithMetis Markets, an authorized VASP offering liquidity services, a fiat on/off-ramp portal, and trading APIs. He led the design and development of the platform's core systems.

His previous roles include leading backend teams at TRG Solutions, building full-stack financial products at PumaPay, and contributing blockchain and smart-contract development at Hello Group. Earlier, he co-founded Twosumm, a real-time communication platform for university students, where he designed and built the full technical stack.

Chrysostomos holds a Master's degree in Blockchain Technologies from the Universitat de Barcelona and a BSc in Computing from the University of Bolton. He has earned multiple awards in fintech and innovation hackathons across Europe.

At InfluIQ, he drives the platform's technical strategy — from system architecture and data flows to the overall engineering direction powering the product.

Focus:Frontend architecture · Full-stack engineering · Event-driven microservices · Fintech & blockchain · Scalable platforms

Why We Built InfluIQ

After years of running influencer campaigns and building digital products, Luis and Chrysostomos saw the same problem from two sides: brands were making big bets on influencers with incomplete information, and platforms weren't giving teams the transparency or tools they needed to make responsible decisions.

Luis saw it firsthand through global campaigns — where performance looked good on the surface, but audience quality, professionalism, and long-term fit remained a black box. Chrysostomos saw how better data and infrastructure could bring order to chaotic processes and build trust into the system from day one.

InfluIQ was born to bridge that gap: a platform where influencer selection isn't just about follower counts and polished feeds, but about real performance, real audience quality, and real reviews from verified marketers.

The Principles Behind InfluIQ

Transparency First

We believe brands and creators deserve a clear, accurate picture of who they're partnering with. No hidden agendas, no inflated metrics.

Responsibility by Design

We're building tools that encourage ethical behavior, informed decisions, and long-term partnerships — not one-off hits.

Data with Context

Analytics alone aren't enough. We combine quantitative data with qualitative reviews from verified marketers to tell the full story.

Creator & Brand Respect

We care about both sides of the ecosystem. Influencers and brands both deserve fair, honest, and professional collaboration.

Beyond dashboards and data

We're builders who care about the people behind every campaign: the marketers under pressure to deliver, the creators putting their reputation on the line, and the audiences who decide what's truly resonant.

InfluIQ is our way of making influencer marketing fairer, more accountable, and more sustainable — for everyone involved.

Work with a team that understands influencer marketing from the inside.

We'd love to hear how your team runs influencer campaigns today — and where trust and transparency could help.